Universal Music Enterprises is a segment of Universal Music Group that oversees the global catalog and special markets division. Recently, they appointed Katina Bynum to Executive Vice President of East Coast Labels, Urban.
It’s a newly created position. Bynum will work with senior management and leadership at Republic, Def Jam and Island Records in this role.
Bynum will be responsible for developing strategic initiatives for the urban music roster at the labels. She will also be providing support for Cash Money Records and their artist roster.